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Thrive! – A healthier tomorrow starting today
thriveA plan for a healthier tomorrow, starting today, Thrive! is building on the good things already happening in our communities and engaging government, businesses, municipalities, communities and individuals in thinking broadly about ways we can all help to enable healthier environments where we live, work, learn and play.

The focus is primarily on physical activity and healthy eating. “It’s not always easy to make healthy choices in terms of eating or physical activity,” said Caroline Whitby, Implementation Coordinator for Thrive! a cross-government program. “Often there are barriers such as: cost, equipment, travel associated with being active, and unhealthy foods and snacks tend to be less expensive and more readily available than the healthier options. Our goal with Thrive! is to make the healthy choice an easy choice.”

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